Tag Archives: Online shopping

Why I Just Invested in Deft, the Best Way to Shop Online

We’re back!

Sorry I missed you guys Friday. I wasn’t feeling well.

Fortunately, it wasn’t COVID and I’m back to 100%. And I’m really excited about today’s company: Deft.


E-commerce search is broken.

Don’t believe me? Type in a simple search like “pet friendly sectional under $5000” on Google or Amazon.

The results are mostly irrelevant ads and sofa covers, not actual sofas. The brands are trusted names like HDCAXKJ.

That’s why Zach created Deft, the best way to shop online.

Type that search into Deft and you’ll see relevant results from top brands. This saves you time and money.

You can even hire a personal shopper through Deft for a small monthly fee! 

I knew people would pay for a personal shopper when I noticed they pay to skip the security line at the airport (through a company called Clear). Some people have more money than time. 

Deft is currently in beta. I encourage you to check it out!

One day, this will be the standard for e-commerce search and perhaps many other search categories as well. I’m delighted to be an investor!

Check out Zach on the This Week in Startups podcast!

More on tech:

Why You Should Never Raise a $100 Million Seed Round

How to Ace a 3 Minute Pitch

Why I Just Invested in Kippo, Where Gamers Find Love

Photo: “Online shopping” by Robbert Noordzij is licensed under CC BY 2.0

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Save Money on Stuff I Use:

Amazon Business American Express Card

You already shop on Amazon. Why not save $100?

If you’re approved for this card, you get a $100 Amazon gift card. You also get up to 5% back on Amazon and Whole Foods purchases, 2% on restaurants/gas stations/cell phone bills, and 1% everywhere else.

Best of all: No fee!

Fundrise

This platform lets me diversify my real estate investments so I’m not too exposed to any one market. I’ve invested since 2018 and returns have been great so far.

More on Fundrise in this post.

If you decide to invest in Fundrise, you can use this link to get your management fees waived for 90 days

Misfits Market

My wife and I have gotten organic produce shipped to our house by Misfits for over a year. It’s never once disappointed me.

Every fruit and vegetable is super fresh and packed with flavor.

I thought radishes were cold, tasteless little lumps at salad bars until I tried theirs! They’re peppery, colorful and crunchy!

I wrote a detailed review of Misfits here.

Use this link to sign up and you’ll save $10 on your first order. 

The Sleep Hack I’m Loving

Yesterday, my wife gave me a gift that will keep on giving: a sleep mask. She recently started using one and noticed the quality of her sleep improved enormously. I observed her, intrigued.

Just before dinner, she presented me with a sleep mask of my very own! I took it for a, err, test drive, last night. I slept more deeply than I have in a long time, with less tossing and turning. I woke up an hour earlier than usual, dramatically more refreshed and energetic. My wife said she could easily tell I had much more energy than usual.

Sleep has an enormous impact on health. Lack of sleep demolishes the immune system, doubles cancer risk, and can cause Alzheimer’s, coronary artery disease, obesity and diabetes. The list of conditions lack of sleep can cause is enough to keep you up all night!

But for just a few dollars, you have a shot at really feeling rested in the morning. I don’t find the mask uncomfortable, and it’s very easy to put on. Anything that covers the eyes and is comfortable should work. The one I have is here.

Sweet dreams!

How I Improved My Sleep and Protected Myself from COVID for $34

Tell me why can’t this be love?

This fall, I bought what might be the strangest anti-COVID device yet…a humidifier.

Two, actually. I set them up in the living room and bed room and then went to work turning my dry apartment in the chilly New York area into a tropical paradise.

Indoor humidity tends to fall in winter. Air is drier to begin with, and then it’s brought indoors and heated, drying it further. This has a significant impact on how long viruses live and how your body responds to them. Our cilia, whose job it is to keep invaders out of our respiratory tract, don’t work as well in dry conditions.

Estimated virus half-life was more than 24 hours at 10 degrees C (50 degrees F) and 40 percent relative humidity, but only 90 minutes at 27 degrees C (80 degrees F) and 65 percent relative humidity.

Prof. Akiko Iwasaki, PhD, Yale School of Medicine

I got these to keep my wife and I safe from COVID, but I noticed a very pleasant side effect immediately: I was sleeping much better! My nasal passages would dry out overnight and my breathing would get more labored, causing me to wake. I mentioned the improved sleep to my wife, and she immediately agreed that my breathing sounded much nicer and I seemed to be waking less overnight.

My friend Jim* came over for New Year’s and happened to take the seat right next to the humidifier. He liked it so much, he immediately ordered the exact same one for himself, right there on his phone! I hope he’s enjoying it.

If you want to do the same, you can find it here. It was very easy to set up. I suggest one that warms the water, because it’s very pleasant. You want to avoid no-name manufacturers, because those humidifiers tend to leak. This one fits both criteria.

You can even put some essential oils or Vicks into the included medicine cup. I haven’t done it yet, but it’s on my list. Sounds like heaven!

You’ll also want hygrometers such as these to measure the humidity in your home. 40-60% is a good target. This way, you’ll know when you need to run the humidifiers and when you shouldn’t, to avoid mold growth.

Enjoy in good health!

*Not his real name