For many founders, X is a critical acquisition channel. How can we reach more people? This morning, I set Grok on the case…

We use Grok to analyze other people’s posts all the time. Why not analyze our own?

I gave Grok 4.20 Beta, the most powerful model, a simple prompt: analyze my X account, find the characteristics of my most popular posts, and tell me how I can reach more founders. It came up with some pretty interesting ideas. 

1. The People Want Images. Grok found that my most successful posts almost all include an image or video. I never realized that!

It makes sense: X is a visual medium. If we have more to engage our eyes, we pay attention.

I’m going to include an image or video on more of my posts. You might even see me taking a few short videos around the New York area. 

2. Behind the Scenes. People like seeing how the sausage is made. Grok told me to focus on posts describing what I’m doing right now, like getting intros for a founder. This lets people follow along in real time.

We all love to go behind the scenes of interesting jobs. Last night, I was riveted to The Pitt, fascinated by these ER docs.

I can’t promise my posts will be quite as good as The Pitt. But maybe I can bring some of that same behind the scenes energy!

3. Practical Posts Win. Founders need money. Posts that teach them how to get it perform.

Grok noticed that my top posts tend to be funding how-to’s. If someone can tell you how to get millions of dollars, you’re going to listen, right? 

I’m going to give you more actionable advice on how to raise money. I look at a couple thousand startups every year, so I see what works and what doesn’t. 

Wrap-Up

Grok did a solid job analyzing my X account and pointing out where I can improve.

It made a few mistakes, pulling an incorrect follower count and saying that I’d been on X a lot longer than I have. But once I re-prompted it to correct those errors, it gave me some useful insights. 

What the people want is simple: engaging visual content about angel investing. I’m going to try to give you more of it!

If X is an important channel for you, ask Grok to analyze your account. Have it point out the common traits of your most successful posts and tell you how to improve. 

You’ll find yourself meeting more customers and investors than ever!

Have a great weekend, everybody!

More on tech:

My $698,000 Miss on Figure and Anthropic

Three Tips for a Smooth Fundraise That Brings in Millions

Automating My Investing with Lovable

Save Money on Stuff I Use:

Fundrise

This platform lets me diversify my real estate investments so I’m not too exposed to any one market. I’ve invested since 2018 with great returns.

More on Fundrise in this post.

If you decide to invest in Fundrise, you can use this link to get $100 in free bonus shares!

Misfits Market

I’ve used Misfits for years, and it never disappoints! Every fruit and vegetable is organic, super fresh, and packed with flavor!

I wrote a detailed review of Misfits here.

Use this link to sign up and you’ll save $15 on your first order.