Google unveiled its powerful new glasses yesterday. Will we all be wearing these soon?
A Computer for Your Face
The new Google Glasses have some incredible capabilities.
They can see and hear using a mic, speakers and a camera. They can send a text message or give you directions in a heads-up display. Presenter Nishtha Bhatia even gets Glasses to help her remember where she got coffee earlier.
But the wildest part of the demo was the live translation. Nishtha speaks Hindi and her colleague Shahram Izadi speaks Farsi. Each sees a translation on their glasses in seconds.
Google Glasses can do some amazing stuff. But do we want to wear a computer on our face all the time?
The reality is, we rarely if ever need translation. And having notifications pop up in front of your eyes all day long could drive you nuts.
I like them where they are: on my phone. At least I can put it in my pocket and ignore it. But since I’m blind as a bat, I’m stuck wearing my glasses any time I’m awake.
Augmented Reality for Business — The Killer App
Help navigating a city or sending a text is nice. But augmented reality will be more useful for businesses.
Google Glasses could show a surgeon exactly where to cut. They could tell a factory worker precisely where to weld.
AR for business already exists. I have a small investment in a company called Argyle that uses AR to improve construction. It shows workers where to install pipes and beams, avoiding costly mistakes.
AR for consumers is a nice-to-have. But for businesses, AR could prevent serious problems like botched surgeries and manufacturing defects.
For the foreseeable future, I expect B2B to be the biggest market for products like Google Glasses.
Wrap-Up
I’m not sure I want a future where everyone has a computer strapped to their face.
Don’t we already ignore each other enough? Aren’t we on screens enough as it is?
But I love AR for the business applications. I hope Google Glass makes work easier for doctors, nurses and tradesmen.
And if it can remind me where I got that delicious coffee, I just might get one too.
Would you buy Google Glasses?
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